Who Is Clickatell?

Clickatell is considered to be a leading mobile messaging service with over 1000+ global mobile networks with one API using their  Bulk SMS network. Reviewing the range of gateway SMS providers in the UK. It is a global leader in the SMS gateway space with a significant customer reach. It has a global reach, serving more than 220 countries/territories and 85% of the world’s population. Its innovative mobile messaging solutions enable Chat Commerce for the world’s leading brands. It is one of the largest online SMS gateway covering a wide range of 819 networks in 224 countries and territories around the world.

From the extensive review of numerous SMS Gateway providers, Clickatell uses direct telecommunication carriers within their gateway service in the UK ensuring high reliability in delivering text messages promptly and effectively.  Such premium carriers ensure that text messages will optimize SMS marketing campaigns, CRM messages, and time-critical alerts and notifications. The service remains within the borders of the UK and they ensure privacy is a priority. Therefore, such communications will reach any British mobile phone through their simple online SMS Gateway platform.

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Clickatell Gateway Features

The number of features that make Clickatell a good SMS gateway service provider, includes:

  • Cloud-hosted, user-friendly web-based interface that allows you to manage your SMS API connections
  • A User-friendly web-based interface allows you to manage your SMS API connections.
  • Use a wide variety of APIs to quickly and easily integrate with its global SMS Gateway.
  • Single account interface for multiple business users
  • A detailed real-time reporting system.
  • Capable of delivering thousands of SMS per second.

This SMS provider offers a full client email integration system without the need for any new software.

As a global leader in mobile messaging, Clickatell has one-way (1-way) and two-way (2-way) messaging available via long numbers and random short codes to enable your business to connect, interact, and transact with customers wherever they are.

Furthermore, it has a two-way communication system that will allow user replies between customers clients or employees from the company sending out text messages to open up effective communications which can be considered invaluable when it comes to staff rosters or appointment reminders. Clickatell SMS Gateway Features

It is a Sydney-based company with support services within the UK for quick responses when it comes from a customer service perspective.

Clickatell is considered to offer a good Service Level Agreement (SLA) which means there is a level of reassurance from a guarantee perspective. When comparing this provider against all other gateway providers in the UK, it ranks highly for features among its competitors.

Value for Money

Our Clickatell review found they are not cheap among their gateway competitors in the UK. When comparing distribution for different volumes of text messages every month, they are more costly than their competitors in the SMS Gateway UK business. Based on the cheapest charges provided by other providers, Clickatell varies approximately between 8% to 25% more expensive but still comparable to some of the other providers’ charges presented in the table below.

Clickatell SMS Gateway UK Prices

It should be noted that Clickatell does not offer unlimited credit availability and has a small charge per month for the use of virtual numbers. These factors will need some consideration when deciding on which company to engage. You can view the full SMS Gateway Comparison Table to compare more prices.

 Reliability of Clickatell as an SMS Gateway provider

When comparing different SMS gateway providers, ease and reliability are factors that require serious consideration when sending an SMS from a computer or a mobile. Although Clickatell does not offer a full uptime guarantee like some of the other providers, it still does state that it has a 99.91% guarantee on its uptime which is near the maximum available.

Such reliability as a service provider makes such SMS distribution ideal for businesses and organisations whether small, medium or large. Again, Clickatell ranks well among its gateway competitors in reliability as a service provider.

Reputation of Clickatell as an SMS Gateway provider

The Clickatell review disclosed it as a major SMS gateway provider service with a significant global market share competing with other large SMS players. It does overtly exhibit its clients like many other gateway providers.

It looks after Deloitte which enables its customers to provide a secure SMS tip-off line to employees, Oanda Asia Pacific using SMS to send price alerts to FOREX traders, Rolls Royce uses SMS to update customers on the latest industry news to ECollect using SMS notifications to contact debtors has established itself with a good reputation.

It should be noted it is not the cheapest provider with a credit availability of 120 days, unlike its competitors which offer either 12 months or unlimited time. This may influence if you were to engage them.


About SMS Gateway Comparison Table

SMS Comparison Table and associated site have been developed to allow readers to compare text messaging services (SMS), prices and features offered by SMS gateway providers. It was developed by a group of independent SMS practitioners (who now do not work with any of these companies) to review these SMS gateway providers independently and in an unbiased manner. The team of reviewers appreciate the need to allow prospective and present clients to understand and review the options available when engaging an SMS gateway provider. The information provided is simple, easy to follow and placed in a comparative table format to provide you with key information on various selection criteria for your consideration.

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This site provides a guide only to prices, services and features and information may be updated by each SMS Gateway provider at any time without any notice in advance. Therefore, if you consider the information on this site to be inaccurate, the authors would encourage you to notify them so that such changes can be made promptly.

This Comparison Table is provided for free of charge although there may be a commission requested from the provider if you contact them and engage their services.

Updated on 10 March 2024

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